Chime presents "Talk Money To Me"

Scroll

Chime - is a financial technology company founded on the premise that basic banking services should be helpful, easy, and free - After the initial launch of the pilot episode of their "Talk Money To Me" series on YouTube and social platforms. The construct was simple: three couples sat down to ask each other a series of questions, before attempting to guess their partners' credit scores.

Chime was looking for a team to create the next two episodes in the series and a set of social teasers to drive to those episodes while continuing to evolve the look & feel of the show, proving that money conversations don't have to be uncomfortable.

Talk Money To Me: Friends Edition

Talk Money to Me: Family Edition

We know it's not always easy to talk about money with your family. In this episode of Talk Money To Me, we invited friends and families to answer a series of questions about their finances and then guess each other’s credit scores.

We were given a set of objectives to fulfil, and Chime found that our questions were both thoughtful and thought-provoking within these fun and educational spots.

The results were over 3 million views online between our hero assets and a handful of social cutdowns. Encouraging and engaging audiences with questions they were curious to know about their personal finances.

From concept to completion, we carried this creative and the production through to the end. Utilising our remote viewing software our clients at Chime didn’t even have to leave the bay area!

A special thanks to my incredible crew, and the incredible work they put into making this vision come to life. We had so much fun working together, as always. A real family.

Previous
Previous

End Overdose x Walgreens "Responding to an Overdose"

Next
Next

T-Mobile - Social